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Miller High Life
Print ads & greeting card magazine insert

This is a series of spec ads I did for Miller High Life, one of my favorite beers.

I thought deeply about what the High Life meant to me. It meant no limitations. No concerns. No troubles. But it also didn’t mean fancy, hoity-toity beer either.

So I designed a campaign that reflected my true feelings about what exactly it means to live the High Life.

Miller High Life
Miller High Life
Miller High Life
Miller High Life